Captivate

Captivate operates a digital out-of-home (DOOH) advertising network combined with real estate digital signage, delivering content through lobby and elevator screens in commercial properties. It describes its offering as premium DOOH advertising paired with a real estate digital signage solution. Advertising services include B2B campaigns with account-based marketing targeting, B2C consumer advertising, and programmatic options such as private marketplace, open exchange, and programmatic guaranteed deals, available through both direct and programmatic transactions.

For property owners and managers, the company provides digital signage featuring curated content and building messaging. Captivate serves advertisers, commercial and multifamily property owners and managers, and real estate companies, and it operates across North America, including specific advertising offerings in Canada. The company states that its network comprises 24,000 displays across 10,000 venues, reaches 8.5 million households, and serves 100,000 businesses, and it cites a figure that 96% of viewers watch regularly.

Captivate describes itself as an industry leader for 30 years, blending media, technology, and curated content. It lists advertising clients including Netflix, AWS, Coca-Cola, and Walmart, and real estate partners such as BXP, Hines, and Brookfield. Its positioning centers on reaching professional and residential audiences within commercial buildings, combining advertising inventory with signage that also delivers property information and curated content to occupants.