Media 360 Partners and EEP

Media 360 Partners is a media advisory and access firm that helps ad platforms, publishers, advertising agencies and clients create value and return on investment from advertising across select best-in-class platform partners. Per its own site, the company works across digital, mobility, connected TV (CTV) and digital out-of-home (DOOH), acting as an integrated advisor and access point that connects buyers with capabilities and inventory, including out-of-home and transit options.

The firm is led by founder and principal Court Shannon, who brings roughly 25 years of media and entertainment experience spanning significant shifts in advertising technology and content. Media 360 Partners positions itself less as a traditional media owner and more as a consultative intermediary and representation partner, guiding advertisers and agencies on how to activate and buy across modern channels, with DOOH forming part of its cross-channel remit alongside digital, mobility and CTV.

Its stated focus is on driving measurable ROI by matching client objectives to appropriate best-in-class platforms and inventory sources. For OOH specifically, the company's involvement centers on advising on and providing access to digital out-of-home and transit advertising as part of integrated, multi-channel media strategies rather than owning physical media assets directly.