Simon Brand Ventures
Simon Brand Ventures is the media and partnership-marketing division of Simon Property Group, one of the largest owners and operators of shopping, dining and entertainment destinations in the United States. Through its business.simon.com media platform, the company sells advertising and sponsorship opportunities inside Simon malls and premium outlets, positioning brand messages at the point of purchase where, by Simon's account, most shoppers make their final brand decisions and where its centers draw billions of shopper visits each year.
Its proprietary place-based media portfolio includes large-format digital screens, spectaculars, backlit ad panels, BriteWalls, WallScapes and SkyBanners, alongside experiential activations and sampling programs. Advertising can be purchased by individual mall, market, region or nationwide, and Simon offers static, spectacular and digital formats supported by turnkey production and installation services.
The division also builds retailer-marketing and sponsorship alliances with consumer brands seeking sustained engagement with mall audiences. Headquartered in Indianapolis, Indiana, Simon operates a national footprint of shopping centers, making its media network a nationwide place-based out-of-home channel reaching shoppers across the country.
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