Mod Media Billboard Trucks
MOD Media Billboard Trucks is an out-of-home advertising company providing mobile LED billboard advertising, based in the Rockwall / Rowlett area of the Dallas-Fort Worth metroplex in Texas. According to its own site, the company was established in 2022 and began offering mobile digital billboard services in May 2023. It operates LED billboard trucks (described as premium Mercedes-Benz vehicles with high-resolution screens) marketed as far brighter than traditional static billboards and capable of displaying real-time, dynamic content.
The company sells several campaign structures: event routes that drive vehicles around major DFW-area events including NFL, NBA, UFC and concerts; daily routes along heavily trafficked corridors; a Friday and Saturday night option targeting prime leisure hours (roughly 6-11pm); and exclusive rental service that lets advertisers park or drive the vehicle at chosen locations. The company states it serves all of Texas and can operate nationally, while its core focus is the Dallas-Fort Worth market. The site functions as a live marketing and booking presence for advertisers seeking mobile digital OOH exposure at events and along high-traffic routes.
MOD Media positions its trucks as an attention-grabbing alternative to fixed billboards, emphasizing mobility, targeting and dynamic LED creative for local campaigns and activations.
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