Abode Media

Abode Media is a specialist digital out-of-home media owner and the leading operator of residential digital screen networks in the United Kingdom. The company installs and operates digital screens inside the shared interior spaces of premium apartment buildings, principally in the lobbies and communal areas of high end residential developments across London, Manchester and Birmingham. Its network comprises more than two hundred and fifty screens across over two hundred residential properties, generating tens of millions of advertising impressions each month by reaching residents repeatedly as they move through their buildings.

Abode Media has established a strong first mover position in the residential segment, securing exclusive media rights through partnerships with major property developers and asset managers, giving it access to a large pipeline of buildings for future screen deployment. The company targets urban, often affluent audiences in an uncluttered environment where advertising faces little competition, which it markets as a distinctive and high quality context for brands. Its inventory is available for programmatic trading through supply side platform partnerships, enabling advertisers to buy residential screen time using audience data and automated tools.

The business is led by an experienced management team and is chaired by a founder of a major international out-of-home company, and it has attracted institutional investment to fund its expansion. Through its focused strategy of building screen networks in premium residential locations, Abode Media has created a differentiated niche within the British digital out-of-home market.