
Movia Media
Movia Media is an out-of-home (OOH) advertising company that specializes in mobile billboard advertising, placing large-format ads on trucks, delivery vehicles, and semi-trailers that move through targeted routes and markets. Operating under HaulerAds Inc. and founded by CEO Casey Binkley, Movia distinguishes itself as a mobile billboard and truck-wrap provider that pairs physical outdoor advertising with measurement technology, using GPS tracking and Wi-Fi collecting sensors to deliver real-time impression analytics, location and route data, and frequency reporting. This data-driven approach allows brands to see when and where their message was seen and to connect campaigns to return on investment through a real-time dashboard.
Beyond static and digital mobile billboards, the company offers truck wraps, transit advertising, and related out-of-home formats, and it enables mobile device retargeting so that audiences who encounter a moving billboard can be reached again on their phones, extending recall and campaign reach. Movia emphasizes audience targeting based on demographics, routes, time of day, and contextual opportunities, tailoring campaigns to a brand's specific goals. The company serves major North American markets, with operations referencing locations including Toronto and New York, and provides consultative support to guide advertisers through campaign planning and execution.
By bringing patented measurement and retargeting capabilities to a traditionally low-tech medium, Movia Media positions itself as a technology-forward option within the mobile out-of-home advertising space.
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