Taggify

Taggify is a full-stack programmatic digital-out-of-home (DOOH) technology company that helps brands, agencies, and media owners understand, activate, and measure real-world audiences across physical spaces, with a strong presence in Latin America and beyond. The company provides an integrated suite spanning the buy side, the sell side, content delivery, and data. Its demand-side platform (DSP) lets brands and agencies plan and activate campaigns through audience-led planning, inventory selection, contextual activation, and reporting, with features such as AI-assisted campaign wizards, audience forecasting, and dynamic creative optimization.

Its supply-side platform (SSP) gives media owners the infrastructure to make screen inventory accessible and measurable, offering yield management, dynamic pricing, direct deals, and a demand waterfall designed to capture every available revenue opportunity. Taggify also provides a content management system (CMS) for digital signage, handling campaign deployment and creative runtime on physical screens, plus a data and intelligence layer that delivers mobility flows, affinity analysis, coverage readiness, and post-campaign measurement. By connecting DSPs, SSPs, and exchanges, Taggify automates the buying, delivery, and optimization of DOOH advertising in real time.

The company reports a substantial network, citing hundreds of thousands of active media points, coverage across many countries, and thousands of media-owner partners. Within the OOH ecosystem, Taggify serves as a unified programmatic infrastructure provider, connecting advertiser demand to screen supply while adding audience intelligence and measurement across the campaign lifecycle.