ReachTV
ReachTV describes itself as a free, ad-supported television and streaming network designed for travelers. The company says its programming appears on thousands of screens near gates, lounges, and waiting areas in major airports, as well as in hotel rooms, giving brands access to audiences during periods of high dwell time. Because the service is advertising-supported, it requires no subscription and nothing to download.
ReachTV's content mix spans live sports, entertainment, travel, and lifestyle programming, including original shows, business segments, and news, and the company promotes itself around live sports as a signature category. It produces programming through its own ReachTV Studio and distributes original series across categories such as Originals, Business, Entertainment, Lifestyle, Sports, and Travel. The company states its network reaches millions of viewers each month.
For advertisers, ReachTV offers targeting that can be adjusted by time, location, and audience type, so campaigns can be tailored to reach travelers by state, city, or specific venues within its network; the company notes, for example, that one ad might run in the morning near business travelers while another appears later near family boarding areas. ReachTV also maintains mobile apps for iOS and Android and an active social media presence, extending its travel-focused entertainment beyond the airport and hotel screens that form the core of its out-of-home network.
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