NextGrad

NextGrad

NextGrad operates what it calls North America's largest higher education media network, a place-based advertising platform built around digital screens and posters installed inside high schools. Founded in 2019 and based in Salt Lake City, Utah, the company delivers educational content and campaign messaging to students at the moments they are considering their next steps after graduation, whether college, university, trade programs, military service, or public-benefit initiatives. Its inventory reaches more than eleven hundred high schools spanning roughly thirty United States states and eight Canadian provinces, generating over one point three billion annual impressions, with students encountering content an average of three and a half times per day across the nine-month school year.

This high-frequency, captive-audience environment is the core of NextGrad's proposition: advertisers, including colleges, universities, military recruiters, public health organizations, higher education marketing agencies, and brands, can activate campaigns across the network to engage hard-to-reach teenage audiences directly where they spend their days. The service is free to participating high schools and funded entirely by advertisers, and the company also awards an annual scholarship to a first-generation or high-need student at every school in its network, tying its commercial model to a stated student-success mission. NextGrad continues to expand its screen footprint with plans to reach metros across the continent.

As a dedicated place-based digital out-of-home operator focused on the high school setting, NextGrad offers advertisers a distinctive, exclusive media environment unavailable through traditional OOH channels.

Formats

Digital / DOOHPlace-based

Specialties

place-based mediadigital screenshigh school networkcaptive audience

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Also offering Digital / DOOH

CategoryMedia Owners & Operators
RolePlace-based media network
LocationSalt Lake City, USA
CoverageNational (USA)
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