
McWhorter media
McWhorter Media Group is an outdoor advertising company based in Cartersville, Georgia that acquires, develops and operates billboard assets in strategic U.S. markets. Per its own site, the company offers three primary billboard formats: static/vinyl billboards providing 24/7 exposure with extension and embellishment options; digital billboards offering message flexibility and creative campaign capability; and TriVision boards, rotating displays that carry up to three messages on a single face, each rotating through roughly every eight seconds for increased exposure.
McWhorter operates a billboard plant reported at 94 faces, including 20 digital displays, across Pennsylvania, Virginia and South Carolina. The company provides in-house design services, offered free with most contracts, and markets outdoor advertising as cost-efficient relative to online media, citing high roadside noticeability among travelers.
Led by CEO Josh McWhorter, the firm takes a disciplined, asset-management-oriented approach to developing high-value locations, drawing on experience across outdoor advertising, real estate and asset management, and serves both landowners and advertisers. McWhorter has been an active participant in industry M&A; in 2026 Adams Outdoor Advertising acquired a set of its billboard faces, while McWhorter continues to operate as a going concern developing and managing its remaining outdoor inventory across its Mid-Atlantic and Southeastern markets.
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