flytedesk

flytedesk

flytedesk is a technology company based in Boulder, Colorado, that operates what it describes as the largest campus advertising network in the United States, connecting brands and media buyers with college media across the country. Founded in 2015, the company builds software that automates the traditionally fragmented process of buying student-focused advertising, giving marketers a self-serve platform to create, book, manage, and measure national campaigns in minutes rather than through dozens of individual campus negotiations.

Through partnerships with college media organizations, flytedesk provides access to roughly 2,300 campuses and the ability to reach an audience of around 20 million students across the physical and digital channels they engage with daily. Its inventory spans out-of-home and digital out-of-home placements, posters, flyers, transit advertising, campus newspapers, email newsletters, street teams, social media, radio, and other on-campus media, letting advertisers run multi-format programs from a single dashboard.

On the publisher side, the platform helps colleges organize, commercialize, and fulfill their advertising inventory, coordinating workflow, approvals, and connections to national brand demand, with tools such as a Campus Walk feature to visualize placements. flytedesk differentiates itself through measurement, running controlled pre- and post-campaign studies that compare awareness, consideration, and purchase intent on campuses where ads ran against control campuses, and integrating verified impressions, digital analytics, sales lift, and redemption tracking for full-funnel reporting. The company also supports political campaign advertising, making it a specialized out-of-home and multi-channel technology partner for reaching the college demographic at scale.

Formats

Place-basedDigital / DOOHTransitExperiential

Specialties

campus media networkcollege advertisingself-serve media buyingcampaign measurement

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Also offering Place-based

CategoryTechnology & Data
RoleCampus advertising platform
LocationBoulder, USA
CoverageNational (USA)
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