Circuit

Circuit, formerly known as The Free Ride, operates fleets of all-electric shuttles that provide free, short-distance rides in cities, downtowns, entertainment districts and resort communities. The rides are underwritten by advertisers and municipal partners, making the vehicles themselves a mobile out-of-home and experiential media platform. For brands, Circuit offers several advertising formats built around its shuttles, including full vehicle wraps and exterior branding that reach both riders and pedestrians, in-app banner placements that support website traffic and app downloads, product sampling and collateral distribution to passengers, and event activations that transport fans and attendees to and from venues.

The company positions this model as high-visibility, low-emission advertising, noting that each branded vehicle delivers free rides and samples to passengers while generating impressions among people who see it pass on the street. Circuit operates in numerous markets across the United States, with named service areas including Los Angeles, Culver City and the Hamptons, and it typically launches in a community with sponsor or municipal support before adjusting its fare model market by market. Its combination of transit, experiential and sampling opportunities lets advertisers connect with captive riders in an intimate, sponsored environment while also building broad street-level awareness.

By packaging its mobility service as a branded media channel and providing a downloadable media kit for planners, Circuit functions as a genuine out-of-home media owner whose inventory is a fleet of electric shuttles rather than fixed structures, offering a distinctive alternative to traditional billboards and transit advertising.