Bay Media

Bay Media is an independent out-of-home media owner and the largest provider of lamppost banner advertising in the United Kingdom. Founded in 1999 and based in London, the company has specialised for more than two decades in raised advertising banners mounted on lampposts and columns, growing to become the market leader in this distinctive format. Because lampposts are owned by local authorities, Bay Media operates through contractual agreements with councils across much of the country, securing the rights to display advertising while ensuring that banners are compliant with regulations, safely installed and appropriately presented.

The company has built relationships with a large number of local authorities, enabling it to offer advertisers coverage in town and city centres, retail districts and event locations across the United Kingdom, with activity extending into parts of Europe. Lamppost banners provide a flexible, localised form of out-of-home advertising well suited to place promotion, retail and leisure destinations, civic and cultural events, and campaigns seeking a strong presence within a specific area. Bay Media provides a fully managed service covering the production, installation, maintenance and removal of banner campaigns, handling the practical and regulatory complexities on behalf of advertisers and local partners.

Its client base includes brands, destinations, event organisers and public sector bodies. Through its long standing specialism, extensive network of local authority agreements and end to end managed service, Bay Media occupies a clearly defined and leading position within a distinctive segment of the British out-of-home market.