Azira

Azira is a location intelligence and data platform that turns real-world consumer movement into privacy-first insights for marketing, operations and data teams. Formerly known as Near Intelligence, the company was reincorporated and rebranded as Azira, and it builds its business around transforming mobile location signals into high-confidence, responsibly sourced intelligence that helps organizations make smarter decisions, optimize performance and drive measurable growth. The Azira Data Intelligence Platform illuminates consumer behavior across tens of millions of places worldwide, with the company citing coverage of more than 70 million places across dozens of countries.

Its AI-enabled analytics and marketing solutions are geared toward privacy-conscious business leaders in sectors such as travel, tourism, hospitality, dining and retail, and the company highlights a portfolio of active patents supporting its technology. Azira emphasizes data that is clean, current and compliant, positioning privacy and responsible sourcing as central to how it collects and delivers location insights. For the out-of-home and broader advertising ecosystem, this kind of location intelligence supports audience understanding, planning, targeting and attribution, helping advertisers and media owners connect real-world foot-traffic and movement patterns to marketing decisions.

Recognized in industry awards for its data intelligence platform, Azira serves brands and enterprises that need to understand where and how consumers move in the physical world. Within the technology and data segment, Azira functions as a location-data and analytics provider underpinning audience insight and measurement across real-world marketing.