Steep Creek Media
Steep Creek Media is a Houston, Texas-based out-of-home media company specializing in school bus advertising and mobile billboards. According to the company, it was among the first in Texas to develop a program that generates revenue for school districts and nonprofit organizations by selling advertising space on the exterior of school buses and at other venues.
Advertisers place high-visibility (roughly 7-foot) mobile billboard panels on buses that travel fixed routes throughout their districts, turning each vehicle into a moving advertisement seen by local commuters, families and students. The company markets these placements to advertising agencies, small businesses, nonprofits and national brands seeking cost-effective, geographically targeted exposure, with rental pricing the company describes as starting at less than $200 per sign per month.
Steep Creek Media has partnered with numerous Houston-area school districts, including Cy-Fair, Humble, Spring, Pasadena and Friendswood ISDs, and reports a large inventory of available buses. Its model positions school-bus mobile media as a community-friendly revenue source for districts and an affordable local out-of-home channel for advertisers.
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