SeaBoard Media, LLC
SeaBoard Media, LLC operates 'The SeaBoard,' a floating digital billboard advertising platform serving the Ocean City, Maryland beach market. Per its own website, the company runs a custom-built 72-foot catamaran equipped with two large LED video displays (approximately 47 feet wide by 14 feet tall) comparable to stadium screens, cruising the full length of the Ocean City beachfront daily during peak beach hours.
The vessel displays full-color, 30-frames-per-second video and static advertising and reaches an estimated 200,000-plus beachgoers per day, targeting a captive seasonal tourism audience. A key selling point is flexibility: advertisers can update creative on the fly with no production delays, run multiple concurrent messages, and schedule content randomly or by time of day and day of week.
The company markets a range of services including brand campaigns, integrated marketing that pairs the boat with text/mobile and smartphone-app promotions, personal messages for individuals, and public-service announcements, accommodating various budget levels. Based in the Ocean City/Berlin, Maryland area, SeaBoard Media is a highly localized, niche out-of-home operator whose differentiated format—water-based digital billboards fronting the beach—offers high-frequency exposure and rapid brand awareness in a dynamic, tourism-driven coastal market.
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