Instore Audio Network

Instore Audio Network is an in-store audio advertising media company that operates as North America's largest retail audio network, now doing business as Stingray Advertising under the ownership of Canada's Stingray Group. Founded in 1983 and long headquartered in Princeton, New Jersey, the network delivers curated background music alongside targeted audio advertising through the sound systems of retail stores. Its footprint spans roughly 30,000 retail locations across the United States and Canada, reaching over one billion shopper visits each month inside supermarkets, grocery chains, pharmacies, home-improvement stores, convenience stores, and discount retailers.

Retail partners include Walmart, Albertsons, CVS, Kroger, Loblaws, and Dollarama, giving brands the ability to reach consumers inside the store, close to the moment of purchase. The company provides turnkey campaign services, including script writing, professional voice talent, ad-server integration, deployment, and performance reporting, and supports both direct insertion orders and programmatic buying. Targeting options include dayparting, hourly store takeovers, product-vertical targeting, and geotargeting, allowing advertisers to tailor messages by location and shopping context.

Audience delivery is verified through measurement partnerships with Geopath and COMMB, aligning the network with broader out-of-home measurement standards. Major advertisers using the platform have included Pfizer, Google, McDonald's, Unilever, Procter and Gamble, and Kraft Heinz. As a place-based media owner focused on the retail environment, Instore Audio Network specializes in high-intent shopper engagement and brand-safe contextual audio delivered inside physical stores.