Fairmount Outdoor Advertising, Inc.

Fairmount Outdoor Advertising is a family-owned out-of-home media owner that has operated in the North Texas market for more than 35 years. Led by president Debbie Tolson and vice president and general counsel Billy Tolson, the company takes a client-first, hands-on approach to helping advertisers reach audiences across the Dallas-Fort Worth region. Its billboard plant comprises 22 faces, including three digital and 19 static displays, giving advertisers a mix of always-on classic boards and flexible digital inventory that can rotate creative throughout the day.

The static and illuminated billboards sit in high-traffic locations across Texas markets such as Fort Worth, Dallas, Decatur, Denison and Joshua, with sizes ranging from 10-by-30-foot boards up to full 14-by-48-foot bulletins. A digital LED billboard in Joshua, Texas, positioned at the intersection of Highway 174 and 4th Street, reaches more than 32,500 daily commuters, illustrating the kind of measurable roadway exposure the company offers. Beyond standard roadside faces, Fairmount Outdoor operates seven wall murals in Venice Beach, California, extending its footprint to a marquee coastal market.

The company highlights its Venice Beach wallscape known as The Windward, a large dynamic display located directly beneath the world-famous Venice Sign, as a crown-jewel asset. By combining decades of local ownership, a compact but varied inventory of static, digital and wallscape formats, and personal service, Fairmount Outdoor Advertising positions itself as an independent alternative to national billboard operators for advertisers targeting Texas and select premium out-of-market locations.