Park Outdoor Advertising

Park Outdoor Advertising is an out-of-home media owner and operator headquartered in Ithaca, New York, serving markets throughout central and upstate New York. The company builds and maintains billboard inventory across the region, organized through four regional sales divisions with offices in Binghamton, Elmira, Utica, and East Syracuse. Park Outdoor positions out-of-home as an alternative to fragmented and cluttered media, emphasizing the constant presence and cost efficiency that roadside advertising provides to local, regional, and national advertisers.

Its inventory spans multiple billboard dimensions and formats, allowing advertisers to match creative and reach to specific audiences and traffic corridors rather than relying on a single standard size. The company works with businesses seeking sustained visibility along highways and commuter routes across its footprint, and it also engages property owners interested in leasing land for billboard placement. As a regional operator with direct ownership of structures, Park Outdoor handles sales, campaign scheduling, and maintenance of its displays.

Its focus on the New York market has made it a long-standing presence in the state's outdoor advertising landscape, offering both static and other billboard formats to reach drivers, commuters, and pedestrians. Advertisers use Park Outdoor to establish brand awareness in specific communities and along key routes, taking advantage of the always-on nature of outdoor media that cannot be skipped, blocked, or turned off. The company remains privately operated and regionally concentrated in its coverage across the central and upstate New York region.