Pacific Radio Group
Pacific Radio Group is the former name of Pacific Media Group (PMG), which rebranded in 2013; the company continues to operate as Hawaii's cross-platform media company with five offices across the islands, 100-plus Hawaii-based employees, and 30-plus local media brands. Relevant to out-of-home, PMG owns and operates Hawaii Airport Advertising, which its site describes as the official Hawaii Neighbor Island Airport Advertising Program and Hawaii's largest digital out-of-home (DOOH) network.
This program spans the Maui, Kauai, and Hawaii Island airports and extends content delivery into hotels, resorts, and vacation rentals, targeting the visitor and tourism audience. Alongside the airport DOOH network, PMG operates 21 radio stations across the state, television channels (including visitor-focused channels), digital news properties (Maui Now, Big Island Now, Kauai Now), and official printed visitor guidebooks produced in partnership with the Hawaii Visitors and Convention Bureau.
Within this portfolio, the airport digital-screen network is a genuine, currently operating out-of-home media asset serving advertisers seeking to reach travelers arriving on Hawaii's neighbor islands, making the company a legitimate regional OOH media owner in addition to its broadcast and digital operations.
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