Highway Displays Inc.

Highway Displays, now operating as Hudson Valley Outdoor, is a billboard advertising company based in Hyde Park, New York that owns and operates large-format displays throughout New York's Hudson Valley and the surrounding tri-state region. With roots dating to 1921, the firm is among the longer-established regional outdoor operators in the area, and it recently rebranded from Highway Displays to Hudson Valley Outdoor to better reflect its geographic focus while keeping ownership and operations unchanged. The company specializes in large-format roadside billboards designed, as it puts it, to grab customers' attention with displays that are impossible to ignore.

Its business model guides advertisers through the complete process, from understanding the client's goals and selecting targeted locations to designing the creative and handling posting, backed by personal account service. Hudson Valley Outdoor maintains billboard inventory across multiple counties, towns and cities within its regional footprint, serving both national chains and local businesses. Its client roster spans well-known brands such as Dunkin', Burger King and Panera alongside area advertisers and institutions including Angry Orchard and Marist College, illustrating a mix of large-account and community-level demand.

By concentrating on a defined regional market rather than competing for national scale, the company positions itself as a knowledgeable local partner offering affordability, guidance and hands-on support to small and mid-sized advertisers. For brands seeking sustained roadside visibility across the Hudson Valley and adjacent markets, Highway Displays provides owned billboard inventory supported by more than a century of continuous operation.