Oklahoma Logos, LLC

Oklahoma Logos, LLC operates Oklahoma's highway logo sign program as the state affiliate of Interstate Logos, the largest provider of contract logo signing and tourist-oriented directional signing (TODS) programs in the United States. Working under agreement with the Oklahoma Department of Transportation, the company manages the blue specific-service signs, commonly known as logo signs, that appear along interstates and highways to direct motorists to nearby gas, food, lodging, camping, and attraction businesses ahead of exits. Based in Oklahoma City, Oklahoma Logos handles the marketing, administration, installation, and ongoing maintenance of these roadside displays, providing a turnkey program for participating businesses and the state transportation agency.

Advertisers lease space on mainline signs positioned along the interstate, smaller ramp signs at off-ramps, and trailblazer signs that guide travelers to destinations located away from the highway. The program offers businesses a form of out-of-home exposure that reaches motorists at the moment they are making decisions about where to stop, an especially valuable placement for travel-related and roadside services. As part of the national Interstate Logos network, which has partnered with transportation agencies since 1988, the Oklahoma operation maintains a local office and dedicated staff focused solely on the state's signing program.

By controlling the inventory and managing every operational aspect, Oklahoma Logos functions as a specialized media owner in the roadside out-of-home category, connecting highway travelers with nearby businesses across Oklahoma's interstate and highway system.