Headrick Outdoor Media

Headrick Outdoor Media is a family-owned outdoor advertising company whose roots trace to a small sign shop founded by A.B. Headrick in Laurel, Mississippi in 1927. The modern outdoor business began installing billboards across the Southeast in 1976 and has grown into one of the largest privately held billboard operators in the nation, with thousands of billboard faces spread across seven states including Mississippi, Alabama, Louisiana, Texas, Oklahoma, South Carolina and North Carolina.

The company operates a full inventory of formats, from standard bulletins and tri-vision units to digital displays, having rolled out its first digital billboards in 2013 and steadily expanded that footprint since. Beyond media placement, Headrick sets itself apart through vertical integration: it manufactures and installs its own structures and offers in-house printing, creative design and innovation-focused technology, allowing it to control quality and delivery timelines end to end. Headquartered in Laurel, Mississippi, the company emphasizes reliability, long-term customer partnerships and service across its multi-state territory.

Its client base ranges from major national brands such as Buc-ee's, Dairy Queen and Taco Bell to a wide array of regional and local advertisers. By combining traditional and digital billboard inventory with manufacturing, installation and production capabilities under one roof, Headrick presents itself as both a media owner and a fabrication partner. The company markets premium roadside placements along high-traffic corridors throughout the American Southeast and adjacent markets, serving advertisers seeking broad regional coverage.