
Al Arabia Outdoor Advertising
Al Arabia, operating as Arabian Contracting Services Company, is Saudi Arabia's leading out-of-home advertising media owner, originally established in 1983. The company sets up, operates and maintains thousands of indoor and outdoor advertising billboards across the Kingdom, with a large and growing proportion of its estate now digital. Al Arabia is widely regarded as a national champion in the sector, holding a dominant market share and ranking among the largest advertising companies globally by revenue in recent years.
Its business is built substantially on long-term municipal and government concessions to build, operate and maintain outdoor advertising infrastructure in major cities and regions. The company has secured multi-year contracts to run billboards in Riyadh and the Eastern Province, and signed a ten-year agreement with the Royal Commission for AlUla to establish and operate outdoor advertising there, reflecting its role in modernising and regulating the country's outdoor sector. Al Arabia has also entered alliances to develop and operate premium billboard networks in the capital.
Beyond static billboards, the company has invested heavily in digital out-of-home screens and street-level formats, aligning its offering with the rapid growth of the Saudi advertising market. Publicly listed, Al Arabia combines scale, concession rights and technology to provide advertisers with nationwide reach across highways, urban centres and landmark destinations. It is consistently recognised among the Kingdom's top outdoor advertising companies and continues to expand its digital inventory and geographic coverage.
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