InRange Advertising
InRange Advertising is a mobile out-of-home advertising company that places brand messaging on reinforced vinyl trailer skirts fitted to freight trucks that travel local routes and major highways every day. Its own website markets the concept as "10X Market Coverage With One Ad Buy," positioning mobile truckside media as a way for advertisers to reach on-the-go consumers across multiple markets from a single, low-cost campaign purchase. The company highlights unmatched reach at a low CPM relative to traditional static billboards, along with campaign performance data showing documented impressions and cost efficiency.
A distinguishing feature is InRange's sustainability positioning: the aerodynamic trailer skirts that carry the ads reduce fuel consumption, and the company states it goes "above and beyond Net Zero" by offsetting remaining emissions through carbon initiatives, making campaigns carbon neutral. InRange also promotes social-impact work, including a spotlighted campaign with anti-human-trafficking organization A21. The business is based in the Wake Forest / Raleigh, North Carolina area and operates nationally through the trucking routes that carry its advertising skirts.
It presents itself as a differentiated alternative to static OOH, combining broad geographic reach with environmental and social responsibility.
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