Clear Channel Outdoor

Clear Channel Outdoor is an out-of-home (OOH) advertising company operating billboards, transit shelter displays, airport advertising, and digital signage. It offers media planning and campaign development, creative production, and programmatic advertising, along with creative capabilities such as 2D extensions, 3D props, anamorphic images, and augmented reality campaigns. The company provides a data analytics suite it calls CCO RADAR, which supports campaign planning, optimization, and measurement.

According to the company, its operations span more than 65 markets across the United States and over 55 commercial airports nationwide, and its inventory reaches an estimated 130 million Americans each week. Clear Channel Outdoor serves both national and local advertisers seeking to reach consumers across multiple markets and touchpoints. The company cites a five-year Kantar study in support of OOH's effectiveness, stating that the medium outperforms connected TV and digital media on brand awareness, brand favorability, and purchase intent.

Its messaging emphasizes measurable results and data-driven optimization across the campaign lifecycle, from planning through post-campaign analysis. The company positions its combination of physical inventory, creative services, and analytics as a way for advertisers to plan, execute, and measure OOH campaigns at national and local scale. It presents digital and programmatic buying as core parts of its offering alongside traditional printed formats.